Profiling

“Profiling” is a series produced by DBN (dude. be nice), a lifestyle company creating content for people to uplift themselves and their communities. The subjects of this series are people who are making an impact in their community and being authentically themselves while doing it. It was important for us to capture what these people’s daily lives are like. The goal is for people to relate to the subjects and be inspired to pursue their own dreams, making their own impact. Big or small.

The “Profiling” intro is various hand-drawn fonts fitting together like a puzzle. The fonts are diverse and distinct. All symbolizing our humanity, being different from one another and still finding relatability, like the most impactful people in our world.

/ Art Direction
/ Animation

Creative Direction: Veronica Tolentino
Videography: David Lopez
Producer: Brent Camalich

[2017]